e-Commerce refers to the process of buying or selling
products or service over an electronic network. The
most popular medium in which e-Commerce is conducted
is the internet. It combines a range of process such
as :
Electronic
Data Interchange (EDI)
Electronic
mail (E-mail)
World Wide
Web (WWW)
Internet
Applications
Network
Applications.
Types of e-Commerce
E-commerce can be
divided into primarily three categories:
Business to
consumer (B2C): Where enterprises sell
directly to the customer, often cutting out
(‘disinter mediating’ ) wholesalers or ‘bricks
and mortars’ retail outlets. B2C is the most
commonly understood form of internet business
(www.amazon.com).
The most successful trading has been with
standard products such as CDs, Books,
Software, downloadable music etc.
Business to
Business (B2B): it is larger, growing faster.
This includes procurements of raw materials
and supplies, liaison with contractors, sales
channels, servicing customers, collaborating
with partners, integrated management with data
and knowledge.
Business to
Government(B2G): Here business trade directly
with government offices and agencies for
public procurement (e.g. supplies for
hospitals, school and other government
contracts.
Consumer to
consumer (C2C): Online transaction between
private individuals.
Consumer to business(C2B)
Benefits of e-Commerce
The benefits of
e-Commerce are many and many. Some of them include:
24X7 operation:
Round the clock operation is an expensive
proposition in the brick and mortar world
while it is natural in the click and conquer
world.
Global reach:
The net being inherently global, reaching
global customers is relatively easy on the net
compared to the world of bricks.
Cost of
acquiring serving and retaining customers: It
is relatively cheaper to acquire new customers
over the net. Thanks to 24 X 7 operation and
its goal reach. Through innovative tools of
push technology to retain customers, loyalty
with minimal investments.
An extended
enterprise is easy to build: In today’s world
every enterprise is a part of the ‘connected
economy’; as such you need to extend your
enterprise all the way to your suppliers and
business partners like distributors, retailers
and ultimately you end customers. Internet
provides an effective (often less expensive)
way to extend your enterprise beyond the
narrow confines of your own organization.
Tools like enterprise resource planning (ERP),
supply chain management (SCM) and customer
relationship management (CRM), can easily be
deployed over the net permitting amazing
efficiency in time needed to market, customer
loyalty, on time delivery and eventually
profitability.
Dis-intermediation:
Using the net one can directly approach the
customers and suppliers, cutting down the
number of level sand in the process, cutting
down the costs.
Improved
customer service to your clients: It results
in higher satisfaction and more sales.
Power to provide
the ‘best of both the worlds’: It enhances
traditional along with internet tools.
The
vision of Present Government is to make Bangladesh
Digital by 2021. The Government is working hard to
achieve Digital Bangladesh by 2021. With a view to
this, several activities including introduction of
e-Governance and e-Commerce have already been
undertaken. Some sectors have started doing
e-business. Mobile Phone Companies (e. g. Flexi load,
GP Bill Pay Services); Banks (e.g. Online- Banking),
Shopping Malls ( e.g. Buying and Selling using Credit
Card) are a few of them.
N.B.
If you would like to join us please email (at
export1@intechworld.net) your
full address with your product profile. We will be pleased to
answer your queries (if any). Have Chat with us.
